Resume

• 2014

  Bachelor's degree

  Marketing and International Business

  Back2Bellingham Event

  Student Marketing Association

  WWU Alumni Association

  Phi Theta Kappa Honor Society

  International Marketing Management

  Fundamentals of Market Research

  Integrtd MKTG Communications

  Brand Marketing

  Digital Marketing

  International Trade Ops

  Buying Behavior and Analysis

  Inbound Certification

  HubSpot

  Hootsuite

  Google Analytics

  Google Adwords

• 2012

  Associate's degree

  Business Administration and Management

  General

  Phi Theta Kappa Honors Certificate

  Dedicated Leader recognizes and awards certificate

  Edmonds Community College

• Managed budget and allocated funding for scholarships to support homeless students\nCo-organized

  planned and set up special events to raise funds during year\nDesigned business brochure

  posters and handled donators service\nUpdated weekly email newsletter/ social media updates on Facebook\n

  Edmonds Community College

  Charity Group Leader

  Planned and made the charity trips to rural areas during summer\nManaged budget and allocated funding for clothes

  medicines and food for poor people

  Rafa Church

  Market Research

  International Marketing

  HTML5

  International Business

  Event Planning

  HootSuite

  SPSS

  Team Leadership

  Microsoft Office

  Integrated Marketing Communications Planning

  Google Analytics

  Qualtrics

  Integrated Brand Marketing

  Google Adwords

  Microsoft Publisher

  Project Planning

  CSS

  Project Management

  JavaScript

  Digital Marketing

  Darigold

  Researched Chinese milk production market

  analyzed the competition that is facing

  and provided recommendations for Darigold’s opportunities in foreign market.

  Budweiser

  Marketing Strategy

  Created customized product

  distribution

  price

  and promotion strategies. \nAnalyzed target audience

  manipulated target audience personification. \nCreated brand position statement and emotional ignition point. \nInspected constraint and competitors.

  Precept Wines Company - Export Sweet Pea Wines

  Examined company’s financial situation

  SWOT analysis and the potential of export environment in New Zealand. \nLaunched entry

  market placement

  and logistics strategies and payment plan.

  Le

  Thanh

  Le

  Western Washington University

  Teledirect Telecommerce

  Darigold

  Edmonds Community College

  Green Worldwide Shipping

  LLC

  Bornstein Seafood Company

  Lynnwood

  Provided group and individual tutoring to students’ with English as a second language\nReviewed homework assignments and in-class lecture material\n

  Teaching Assistant

  Edmonds Community College

  This project is the joint project of Western Washington University with Darigold Company. \nResearch topic: The Challenge for Darigold in China where new local milk production might reduce Darigold milk export. \nOur group researched Chinese milk production market

  and analyzed the competition Darigold is facing. Then

  we provided recommendations for Darigold's opportunities in China market. As a result

  our research helped Darigold to decide that it could stay competitive despite new local production in China.

  Internship

  Bellingham

  Washington Area

  Darigold

  Seattle

  Washington

  Handled key ocean and air import / export accounts.\nCoordinated all aspects of shipment process

  including rate proposals

  bookings

  data entry

  documentation

  customs entry writing

  delivery order

  final-mile delivery management

  and customer billings.\nFacilitated communication with overseas partners and movement of overseas freight to the U.S market on a daily basic.\nAnalyzed cost

  mode

  and carrier service to ensure proper cargo routing and vendor selection.\nCommunicated shipment status to customers via fax

  phone or email including spreadsheet preparation. Participated with regional entities

  including Port of Tacoma and World Trade Center

  to advocate further\ncompany brand within market.\nParticipated fully with other team members in day to day operation of team including setting priorities

  organizing

  scheduling work and problem solving.

  Logistics Coordinator

  Green Worldwide Shipping

  LLC

  Kuala Lumpur

  Malaysia

  Supported Google customers for digital marketing strategies and campaigns on Google AdWords. \nAnalyzed website traffic reports

  linking structures

  codes

  and content to be able to make smart recommendations to increase website traffic

  the number of quality leads

  and conversion rates. \nAnalyzed

  assessed and optimized campaigns based on performance\nProvided recommendations and plans for revising the campaign strategy\nApplied deep product expertise in carrying out strategic campaigns and solving complex technical customer issues and escalations.\nEducated and provided support to current advertisers on different Google Products

  such as Google Analytics

  Google AdWords Editor

  Google Tag Manager

  etc. \nManaged the relationship between Google and its customers resulting in increased business by providing consultative advice sales solutions.\nPrioritized and delivered outstanding customer service

  including inquiries pertaining to product

  marketing and sales support

  product liability

  and in-depth technical troubleshooting steps.\n

  Google AdWords Specialist

  On-site Google Malaysia

  Teledirect Telecommerce

  Bellingham

  Coordinated with other club officers to achieve club goals and effective networking.\nPlanned and executed club marketing and promotion strategies

  and invited guest speakers.

  Vice President for International Business Network Club

  Western Washington University

  Bellingham

  Washington Area

  This project is the joint project of Western Washington University with Bornstein Seafood Company. \nResearch topic: Losing Russian and Ukraine markets due to sanctions and financial problems

  Bornstein has to find new markets to replace them. \nOur group planned strategy

  researched

  and created country database for each seafood product

  such as entry barriers

  trade agreement

  competitors

  cost and preference of fish. We created database of key factors in all country markets. Then

  we identified potential markets for Bornstein products base on the analysis.

  Internship

  Bornstein Seafood Company

  President

  Project Home Associations

  English

  Vietnamese

  Dedicated Leader recognizes and awards certificate

  Outstanding leader of Project Home Association in Edmonds Community College

  Phi Theta Kappa Honors Certificate

  WWU CBE Scholarship

  Got $2500 from College of Business and Economics Scholarship

  Western Washington University

  WWU International Student Scholarship

  Got $1500 from International Student Scholarship

  EDCC Foundation Scholarship

  Got $1000 from Edmonds Community College Foundation Scholarship