Experience

• Washington State University

  Assistant Professor of Marketing

  Taught Marketing Strategy

• Missouri State University

  Professor of Marketing

  Professor of Marketing and Director of Advertising. Research interests include: Brand Strategy, New Product Development, Sustainability and Environmental Marketing, Children in Advertising, Ethics in Advertising. Teaching Interests: Creative Advertising, Ad Team, Consumer Behavior and Marketing Strategy
  
  Marketing and Advertising Consulting - Brand strategy; Creative strategy and campaign development including copy writing, art direction and identity development; focus group research