Kerry L. OGrady
- Courses1
- Reviews1
- School: New York University School of Professional Studies
- Campus: School of Professional Studies
- Department: Marketing
- Email address: Join to see
- Phone: Join to see
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Location:
7 E 12th St
New York, NY - 10003 - Dates at New York University: January 2016 - January 2016
- Office Hours: Join to see
Biography
New York University School of Professional Studies - Marketing
Faculty Director and Associate Professor of Practice at Georgetown University School of Continuing Studies
Kerry
O'Grady
Washington D.C. Metro Area
Kerry O'Grady is a faculty director and associate professor of practice at Georgetown University's School of Continuing Studies, leading its master's in public relations and corporate communications program. She has nearly a decade of experience in teaching, pedagogy, and adjunct instructor development. Prior to academia, Kerry worked in marketing, public relations, and advertising at a variety of top media outlets. Her specialties include media training, storytelling, copywriting, campaign development, public speaking, and higher education administration. With a passion for fitness, pop culture, fashion, and entertainment, Kerry is a frequent contributor to publications, broadcast news programs, conferences, panels, and training events. Additionally, she's currently pursuing her doctorate in Leadership and Learning in Organizations at Vanderbilt University. Outside of academics and appearances, Kerry is the founder of @KerryLeeintheCity, an instablog dedicated to real talk on wellness in NYC/DC.
Experience
Education
Harvard University
Certificate
Women in Higher Education Leadership
Harvard University
Certificate
Making Classroom Discussions More Inclusive and Effective
New York University
Continuing Education
True Leadership - Managing Yourself and Others
New York University
M.S. (With Distinction)
Public Relations and Corporate Communication; Integrated Marketing
New York University
Continuing Education: A Taste Of Acting
Search Committee for Associate Dean, School of Professional Studies - Division of Programs in Business
Award for Outstanding Service - NYU School of Continuing and Professional Studies
Search Committee for the Associate Dean, School of Professional Studies - Division of Programs in Business
New York University
Visiting Assistant Clinical Professor, New York University School of Professional Studies
Courses Taught: • Campaign 1 • Public Relations Writing II • Global Business Leadership Program: Marketing and Public Relations Strategies • Cross-Cultural Communication (The American Language Institute) Administrative and Service: • Social Media Panelist – Integrated Marketing Association 3rd Annual Summit (2016) • Brand Concentration Panelist – Brand Management (2015) • Conference Participant: Effective Marketing Writing – Minneapolis, MN (2016)New York University
Faculty Lead and Clinical Assistant Professor
Courses Taught: • Strategic Communication • Integrated Marketing • Campaign 1 • Public Relations History, Theory, and Practice • Critical Business Skills for Corporate Communications • Public Relations Specialties • Capstone • Practicum Administrative and Service: • PRWeek Shortlist Mention: "Outstanding Education Program" (2019) • Grievance Committee Member (2019) • Dean’s Task Force Member, NYU Marketing and Recruitment (2019) • Core Course Realignment and Curriculum Development, M.S. Public Relations and Corporate Communication (2018) • Judge, PRSA NY Chapter Big Apple Awards (2018) • PRCC Student Event Lead – “The Capstone Experience” (2018) • Website Redesign Steering Committee (2018) • Lead Judge, Deloitte Japan Women’s Entrepreneurial Program Pitch Competition (2018) • Dean’s Scholar Selection Committee (2017 & 2018) • Panelist, Teaching Best Practices (2017) • Special Project Lead: Government Affairs Certificate Program/Curriculum Development – Abu Dhabi (2017) • Presenter, M.S. Public Relations and Corporate Communication Information Session (2017) • Faculty Adviser, Public Relations League (2017) • Management and Systems (M.S.) Academic Director Search Committee (2017-present) • Interim Faculty Advisor, Integrated Marketing Association (2016 & 2017) • Convocation Speaker Selection Committee (2016-present) • Lead – Communities of Practice, Public Relations and Corporate Communication (2016-present) (managing 50-60 faculty members; this includes curriculum development) • Teaching Observation Lead, first and second semester faculty (2016-present) • Presenter, “Having Sensitive Conversations with Students” (2016) • Member, American Marketing Association (2016) • Member, Public Relations Society of America (2016) • Member, New York Women in Communications (2016) • Presenter: Faculty Bootcamp (Orientation), “Case Study Methodology” (2016) • Associate Dean Search Committee (2016)New York University
Adjunct Instructor
Courses Taught, M.S. Program: • Integrated Marketing • Capstone • Public Relations Writing I • Public Relations Writing II • Social Media Courses Taught, Certificate Program: • Public Relations Functions and Practices Courses Taught, High School Academy: • Interactive Marketing Campaigns – The Power of Public Relations and Social Media (created the course) Administrative and Service: • Capstone Director (2012-2013) • Program Orientation Facilitator (2011-2014) • Award for Outstanding Service and Teaching Excellence (2014) • Associate Dean Search Committee (2014)University of Massachusetts, Amherst
B.A. (Summa Cum Laude)
Journalism and English, Psychology minor
Vanderbilt University
Doctor of Education - Ed.D
Leadership and Learning in Organizations
Yale University
Continuing Education (Asych)
Talkspace - Online Therapy
Senior Media Trainer - Freelance
• Trained founders and other members of leadership on working with the media • Sessions included key message development, bridging, framing, hooking, flagging, interviews (on and off camera), and role playing
Publications
Guest Blogger
PRSA NY Blog
Articles Include: “Is Being Direct a Downfall?”; “Do You Need a Master’s Degree in Public Relations?”; “Ageism in the Workplace”; “Ready to Take Your PR Training To the Next Level? You Need These Three Skills.”
Guest Blogger
PRSA NY Blog
Articles Include: “Is Being Direct a Downfall?”; “Do You Need a Master’s Degree in Public Relations?”; “Ageism in the Workplace”; “Ready to Take Your PR Training To the Next Level? You Need These Three Skills.”
The Psychology of Integrated Marketing Communication
NYU
This paper is a deep exploration into consumer behavior and explores formal academic psychology as it applies to buying decisions. This paper proved, through both primary and secondary research, that academic psychological principals are underused in today's campaign development. Further, this paper proved consumers respond better to tactics developed around formal psychological principles than to tactics developed through research tools commonly used in daily marketing activities.
Guest Blogger
PRSA NY Blog
Articles Include: “Is Being Direct a Downfall?”; “Do You Need a Master’s Degree in Public Relations?”; “Ageism in the Workplace”; “Ready to Take Your PR Training To the Next Level? You Need These Three Skills.”
The Psychology of Integrated Marketing Communication
NYU
This paper is a deep exploration into consumer behavior and explores formal academic psychology as it applies to buying decisions. This paper proved, through both primary and secondary research, that academic psychological principals are underused in today's campaign development. Further, this paper proved consumers respond better to tactics developed around formal psychological principles than to tactics developed through research tools commonly used in daily marketing activities.
Guest Writer
Public Relations Strategies and Tactics
Featured Columnist, The Public Relations Society of America’s “Strategies and Tactics” (two articles and one 1,000-word essay).
