Resume

• 2001

  The Ohio State University

  Buffalo/Niagara

  New York Area

  Associate Professor Of Psychology

  University at Buffalo

  Buffalo

  NY

  Assistant Professor of Psychology

  University at Buffalo

  Texas Tech University

  The Ohio State University

  Ph.D

  Advisor: Richard E. Petty

  Social Psychology

  The Ohio State University

  M.A

  Psychology

  The Ohio State University

• 1997

  B.A

  Psychology

  University of Rochester

• Quantitative Research

  Research

  Psychology

  Higher Education

  Data Analysis

  Qualitative Research

  Statistics

  Teaching

  Student Affairs

  Science

  Research Design

  University Teaching

  SPSS

  Social Psychology

  Experimental Design

  Priming a new identity: Self-monitoring moderates the effects of nonself primes on self-judgments and behavior

  Richard E. Petty

  S. Christian Wheeler

  When a construct is primed

  people often act in construct-consistent ways. Several accounts for this effect have been offered

  including ideomotor theory and a social functional perspective. The authors tested an additional perspective

  the Active-Self account

  whereby primes can temporarily alter self-perceptions. In Study 1

  non-African American participants reported feeling more aggressive on an implicit measure following an African American prime. In Study 2

  participants reported feeling luckier on an implicit measure following a number 7 (vs. 13) prime. In both studies

  these effects were obtained only for low self-monitors

  who are more likely to change self-conceptions in response to diagnostic self-information and to use their internal states in guiding behavior. Study 3 showed that low self-monitors also show larger behavioral effects of primes.

  Priming a new identity: Self-monitoring moderates the effects of nonself primes on self-judgments and behavior

  DeMarree

  University at Buffalo

  Texas Tech University