Resume

• 2003

  Ken

  Visocky O'Grady

  The School of Visual Communication Design at Kent State University

  The School of Visual Communication Design at Kent State University

• 1994

  MFA

  MFA Thesis: The Effects of Dynamic Interactivity on Information Retention

  Visual Communication Design

• Graphic Design

  Photoshop

  Information Design

  Research

  Typography

  Concept Development

  Communication Design

  Logo Design

  InDesign

  Illustrator

  Branding & Identity

  Interaction Design

  Corporate Identity

  Visual Communication

  Layout

  Adobe Creative Suite

  Posters

  Illustration

  Art Direction

  Creative Direction

  A Designer's Research Manual

  Research often the marks difference between a good design and a great design. By engaging in competitive intelligence

  customer profiling

  color and trend forecasting and other research methodologies

  designers demonstrate commercial value for clients in a way a design artifact alone cannot.\n\nAlthough scientific and analytical in nature

  research is the basis of all good design work. This book provides a comprehensive manual for designers on what design research is

  why it is necessary

  how to do it

  and how to apply it to creative work. By embracing research methodologies

  designers share a common vernacular with their clients. This not only ensures a viable role for designers in business; it raises the value of the designer

  promoting innovators who deliver creative solutions and understand business needs. This is the first book to address this issue with a focus on both student and professional design audiences.

  A Designer's Research Manual

  The best information design often goes unnoticed by the viewer because it conveys information so quickly and effectively. The Information Design Handbook celebrates projects that are exemplars of communication and aesthetics

  and reveals the thought processes and design skills behind them. This comprehensive guide to creating information graphics is packed with essential design principles

  case studies

  color palettes

  trouble-shooting tips

  and much more.\n\nThe book features an inspirational gallery of work that illustrate how to communicate at a glance

  logically

  effectively

  and with maximum benefit and includes milestones from the history of information design that illustrate and explain breakthroughs and trends.

  The Information Design Handbook

  The world needs beautiful design. But aesthetics are inherently subjective. In Design Currency

  authors Jenn and Ken Visocky O'Grady show you how to frame the value of your design work in terms that your business partners will both understand and respect. An actionable resource

  Design Currency empowers you to do your job with less pushback on aesthetic decisions

  encourages earlier involvement in the creation process

  and makes it easier for you to justify your fees.\n\nFor a designer

  understanding how your work creates value is essential to growing your business and building better

  more profitable relationships. Those relationships are easier to initiate

  establish

  and retain when you can clearly explain how your capabilities meet your client's needs. This book shows you how to do exactly that.

  Design Currency

  A Designer's Research manual

  2nd Edition