Ariel D. Fink
- Courses1
- Reviews3
- School: University of Alabama
- Campus:
- Department: Advertising
- Email address: Join to see
- Phone: Join to see
-
Location:
The University of Alabama
Tuscaloosa, AL - 35487 - Dates at University of Alabama: January 2014 - May 2018
- Office Hours: Join to see
N/A
Would take again: Yes
For Credit: Yes
0
0
Mandatory
Awesome
Professor Fink is the coolest teacher I've ever had and this is my last year! She is young and personable which helped a lot when explaining the subject. Love her because she is smart and a rock star. She was able to put what we were learning in perspective by using relatable examples since she is so close to our age.
Biography
University of Alabama - Advertising
Digital Marketing Specialist at OxBlue Corporation
Marketing & Advertising
Ariel
Fink
Duluth, Georgia
Ariel is an experienced digital marketer who has demonstrated success in developing and managing social media and email marketing campaigns, enhancing the brand image through relevant communications. She is passionate about research and analytics, and enjoys finding the meaning behind the numbers and statistics. A skilled communicator and strong writer, she has proven to be a leader capable of collaborating with other departments to provide a consistent and positive image. With a PhD from the University of Alabama in Communications, Ariel’s research background is incredibly diverse, with experience in social psychology, consumer insights, social and digital media, privacy, cultural identity and pop culture.
Experience
The University of Alabama Graduate School
Graduate Research Assistant
Assigned to a faculty member, I am responsible for collection, organization and interpretation of literature related to PR and employee engagement. Additional responsibilities may include data collection and analysis, to aid in the completion of a publishable research paper.
The University of Alabama Graduate School
Graduate Teaching Assistant
For one semester, I taught a class on Research and Consumer Insights, which focuses on the planning, execution and application of research during the strategic communication process. The purpose of this class is to introduce sound and effective social scientific methods commonly used by industry practitioners to analyze and segment audiences, inform strategic planning and message development, as well as evaluate strategic communication plans and campaigns. Additionally, this class emphasizes effectively analyzing and presenting research findings, as well as to making insightful conclusions and recommendations based on those findings. I also taught a class on Advertising Media Planning and Buying; the lecture focuses on usage and benefits of different mediums, as well as learning how to efficiently plan and buy media. The purpose of this class is to prepare students to enter the media planning and buying workforce, as well as to confidently complete a full media plan.
Image Manufacturing Group
Marketing Specialist
Ariel worked at Image Manufacturing Group as a Marketing Specialist
OxBlue Corporation
Digital Marketing Specialist
Ariel worked at OxBlue Corporation as a Digital Marketing Specialist
The University of Alabama
Athletic Academic Tutor
I provide help in a variety of advertising, PR and other communication classes, for student athletes to achieve success, as well as maintaining confidentiality concerning student academic progress and grades, and with academic advisors of progress.
Soca Clothing
Marketing Intern
Responsibilities included maintaing Facebook and Twitter, connecting with community leaders about partnerships, and planning marketing events. While I was with Soca, I was able to strategize with a handful of community leaders in two different store markets to coordinate donations and partnerships. Likewise, I was able to use my knowledge of social media to help prepare a new social media plan, including Facebook, Twitter and Pinterest.
Education
University of Alabama
Doctor of Philosophy (Ph.D.)
Communication and Media Studies
University of Alabama
Masters
Public Relations, Advertising, and Applied Communication
University of Alabama
Doctor of Philosophy (Ph.D.)
Communication and Media Studies
The University of Alabama
Athletic Academic Tutor
I provide help in a variety of advertising, PR and other communication classes, for student athletes to achieve success, as well as maintaining confidentiality concerning student academic progress and grades, and with academic advisors of progress.
